Novel showstopper at the Geneva Motor Show

Geneva, Feb 28, 2006

The
Mercedes-Benz press conference at the Geneva Motor Show culminated in a
surprising two-wheel display when, shortly before the end of the
Mercedes presentation, Thomas LaSorda, Head of the Chrysler Group, rode
onto the stage on a hand-crafted high-tech tandem to pick up his boss,
Dr Dieter Zetsche, Chairman of the Board of DaimlerChrysler AG and Head
of the Mercedes Car Group. The two top managers then joined forces to
ride to the Chrysler Group stand. This special surprise picked up on
Zetsche’s reference to “individual mobility” and the wide range of
Mercedes-Benz products during his earlier presentation. Zetsche: “We
offer our customers premium products in every market segment – from
high-end passenger cars to bicycles.”

The tandem, built especially for the press
conference, was developed and exclu-sively hand-crafted by a company
called Juchem which is based at Vorpochten in Ulmen, Germany. Juchem
bikes feature custom-designed frames. And the one-off model ridden by
Dieter Zetsche and Thomas LaSorda is no exception. Interested editorial
teams can test the tandem used at the Geneva Motor show by contacting
Tobias Müller (+49 711 17-77368).

Juchem
tandem specifications
Length 2470
mm
Width 600
mm
Height 1060
mm
Wheelbase 1825
mm
Frame Juchem
custom-built aluminium frame with full suspension
Fork Rock
Shox Pike 426 U-Turn
Gear
change
Rohloff
500/14 CC EX Tandem
Brakes Magura
Louise FR 210 Tandem
Rims Syncros
DPS 32
Hub
(front)
Syncros
Cranks Stronglight
Oxale
Tyres Conti
Flow Pro Tection 26×2.3
Shocks DT Swiss
HVR 200
Saddle Selle
Italia SLR
Handlebar/stem/headset Ritchey
Paint
finish
AluBeam
Bluetec


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